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Baolong and Huf Officially Launch BH SENS

Two of the leading manufacturers of Tire Pressure Monitoring Systems (TPMS) Shanghai Baolong Automotive Corporation (Baolong) and Huf Hülsbeck & Fürst GmbH & Co. KG (Huf) successfully founded the BH SENS joint venture in China, Europe and the USA in January 2019.

Integrating the experience and capabilities of Baolong and Huf in the TPMS sector, BH SENS will be one of the world’s largest suppliers of both Original Equipped (OE) and Independent After Market (IAM) TPMS solutions, meeting the diverse demands of customers in passenger vehicle, commercial vehicle and Off the Road markets.


Three companies - one strong force

The BH SENS group consists of three corporations. The first is the Baolong Huf Shanghai Electronics Co.,Ltd (Baolong Huf) located in China. The second entity is Huf Baolong Electronics Bretten GmbH (Huf Baolong) based in Germany. While the third corporation is Huf Baolong Electronics North America Corp., a wholly owned subsidiary in the U.S.A. for the purpose of conducting business in North America. "The combination of Huf and Baolong in TPMS will create the market's new number three across three continents. This leads to increased customer perception and profitable growth of all sites within the joint venture, "explains Axel Hummel, Managing Director of Huf Baolong Electronics Bretten GmbH.

All of the corporations in BH SENS Group use “BH SENS” as their corporate brand, which helps maintain the international integrity of the brand and ensures greater recognition. BH SENS Group staff from offices all over the world attended Global IAM Conference in January, 2019 to debut the new joint venture. "We will drive the standardization of products, production technology and process technology, and supply the market with new innovative products. The global orientation enables us to serve customers directly in the respective markets, "said Axel Hummel in Bretten.

With the addition of one more production facility in Mexico in 2020, BH SENS will stand out as one of the leading suppliers in the TPMS sector.


The new corporate brand “BH SENS” for all the corporations in BH SENS Group

 

The successful Huf universal sensors UVS4041 and UVS4040 will continue to be part of the product portfolio and will be distributed by BH SENS in the future.

 

 

Additional Information:

Huf Baolong Electronics Bretten GmbH
Jana Dubinsky
Head of Communications IAM Europe
Tel. +49 (0) 2051/272 5094 - Mobile + (0) 151 55063171
E-mail: jana.dubinsky@bh-sens.com